Time to Reinvent with Business Model Innovation and Design
The design of your business model determines how you create and deliver value to your customers. By applying the tools of business model innovation and design, you can offer a unique and valuable experience for customers — one that keeps them coming back and turns your company into a profit outperformer.
This 1-day Business Model Design workshop will help you understand how to create an innovative business model. Using a process for business model innovation and a variety of tools including LEGO SERIOUS PLAY®, you will learn how to differentiate your offerings, appeal to new markets and deliver a greater return on investment.
During this workshop you will learn a systematic process for business model design and innovation. Industry examples and case studies will help you understand what makes a successful business model. You will also learn a variety of techniques to help you design an innovative business model that aligns with your corporate vision, but also differentiates you from the competition.
This workshop features LEGO SERIOUS PLAY — a unique methodology designed to enhance innovative thinking and creativity, and improve communication and teamwork. Guided by Kamal Hassan, a Trained LEGO SERIOUS PLAY Facilitator, you will use LEGO building blocks to create specific representations, or metaphors, as a tool to better understand your current business model and generate innovative ideas for new business models.
Learn More: Why All Work and No Play Hurts Your Organization
Why Business Model Innovation?
7 out of 10 companies are engaging in business model innovation, and 98 percent are modifying their business models to some extent. (Source: IBM Institute for Business Value’s Biannual Global CEO Study 2009)
The majority of companies worldwide are shifting their growth strategies away from existing markets, and are instead focusing on creating new products and services aimed at different markets. (Source: PwC 2011 Global CEO Survey)
Learn More: Responding to Threats and Opportunities with Business Model Innovation
Key Topics
- Systematic Process for Business Model Design and Innovation
- Popular Business Models in Your industry and Beyond
- Key Components of Business Model Design
- Case Study Examples of Innovative Business Model Design
- Using LEGO SERIOUS PLAY and Other Tools for Business Model Design
- Organizational Culture and Business Model Innovation
- Implementing An Innovative Business Model Design
Course Level
To schedule this Business Model Design workshop, email Innovation 360 or call +971 4 319 7645.


