Every organization in the Middle East should be questioning the who, what and how of their current approach to business, and finding a better way to offer value to customers and constituents. I’ll give you not one but four reasons why now is the time for business model innovation.
1. The demonstrations in Tunisia, Egypt and around the Middle East show how out of touch governments can be with what their people want. The business world is no different — only instead of protesting, customers just go someplace else. One way to keep this from happening is to examine your value proposition and uncover new ways to serve customers. This is the essence of business model innovation. [Read more...]





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